Vince said this is important not only because it’s the right thing to do, but also because it’s what consumers want. Meow Wolf is widely admired because of their commitment to Corporate Social Responsibility. “It’s so easy to put money ahead of people,” he said. Though Kadlubek made a point to say that artists need to be smart about business in order to make a living, he also emphasized you can’t go too far in that direction. Here in Denver, he said they will keep the exhibit fresh by changing out half of the exhibit every year and adding a new digital layer, with “mixed reality” as the next creative opportunity they hope to embrace. Louis, a popular children’s museum that keeps attracting new attendees and return visits every year by creating an experience that visitors, both adults and children, loved and want to come back to enjoy again. Kadlubek was inspired by the business model for the City Museum in St.
“Building a business can be a different type of creativity, one that requires multiple creative choices every day,” he said. If an artist makes something valuable, they have to embrace the business. Some consider it “selling out,” but he encourages artists to reject this idea. Meow Wolff is a for-profit company, and Kadlubek said that there has been a stigma attached to this. To Kadlubek, this was a clear indicator of the uneasy relationship artists can have with the business side of running a creative company. The predicament was so intimidating, they contemplated burning all the money (which they thankfully decided against). They weren’t used to making money like that, figured they must have done something wrong, and the IRS would surely come after them. When, to everyone’s surprise, they made more than $100,000 in a year, they were shocked and…unsettled. Kadlubek reminisced on Meow Wolf’s early days when they didn’t charge for tickets, opting instead for a donation jar for visitors. At #DENStartupWeek, he shared the Meow Wolf story, details about the new location coming to Denver in 2020, and how artists and entrepreneurs can plug in to the new location. As Meow Wolf grew, Kadlubek embraced his responsibility as a leader for the artistic community. Meow Wolf originated with a vision to create inspiring collaborative spaces for artists, brought to life by an arts and entertainment group in Santa Fe. On Monday, September 24, the founder of Meow Wolf, Vince Kadlubek, spoke to Denver Startup Week about his vision for Meow Wolf – now and for the future – as it establishes a second location in the Sun Valley neighborhood in Denver.
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